Job SummaryResponsible for the developing and leading the implementation of marketing, communications and/or digital engagement plans and projects for assigned internal stakeholders, lines of business, and/or functional departments (Clinical/ Quality/Providers) to advance and achieve Geisinger's strategic priorities and business objectives. The senior strategist is responsible for complex initiatives and the organization's most high-profile business priorities. This role has interaction and visibility, including providing strategic counsel and subject matter expertise, to the executive leadership team.Job DutiesLeads planning, research, and analysis to develop a comprehensive marketing/communications/digital engagement strategy for clinical experience