The Marketing Manager will play a key role in leading execution of the brand strategy and plan for the rare disease neurology brand. Focused on the development and execution of HCP and patient initiatives, this role will regularly work cross-functionally with sales, market access, commercial operations, medical affairs, regulatory, legal, and other functions to achieve brand and company objectives. Responsibilities will span the marketing mix including personal, nonpersonal and live events, ensuring target market engagement and optimal growth for the brand.

• Execute strategic and tactical brand marketing plans to achieve business objectives, including participation in brand planning, strategy development and messaging evolution for both HCP and patient audiences
• Serves as subject matter expert for the brand, demonstrates deep knowledge of disease state, treatment landscape, patient journey and market trends
• Collaborate with patient services and advocacy to support marketing material needs and develop targeted programming
• Work with sales to ensure programs are pulled through and optimized in the field as well as support training needs
• Collaborate with key business partners across the organization including marketing, sales, medical affairs, patient services, and advocacy to ensure optimal execution and evaluation of key brand tactics
• Ensure timely understanding, measurement and evaluation of brand performance and work collaboratively withing the marketing team to modify tactical plans as needed
• Manage the brand budget, ensuring strategic allocation of funds and monthly tracking
• Manage agency partners to ensure strategic alignment and execution of programs and tactics on time and within budget
• Ensure all Medical Legal review (MAP) processes are followed, and all programs are compliant with legal guidance and corporate policies

• Bachelor’s degree required; Advanced degree preferred
• Minimum 3-5 years of progressive experience
• Healthcare and/or pharmaceutical experience a must
• Rare disease experience strongly preferred
• Demonstrated track record of developing and implementing successful marketing strategies and tactical plans
• Experience developing and managing budgets and timelines
• Familiarity with market research, KPIs, and CRM systems like Veeva
• Demonstrated ability to lead teams and work effectively in a fast-paced, cross-functional environment
• Hands-on experience in managing workflows through legal and regulatory promotional review process
• Competencies:  Teamwork & Collaboration, Problem Solving, Organizational skills, Adaptability, Written and Verbal Communications, Presentation skills Attention to Detail, Self-Starter

Working Conditions:

• Position may require periodic evening and weekend work, as necessary to fulfill obligations. Periodic overnight travel.
• Willing to travel approximately 15%

As an equal employment opportunity and affirmative action employer, Xeris Pharmaceuticals, Inc. does not discriminate on the basis of race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability, veteran status, genetics or any other characteristic protected by law.  It is our intention that all qualified applications are given equal opportunity and that selection decisions be based on job-related factors.