Educational Testing Service (ETS), with headquarters in Princeton, NJ, is a global not for profit organization whose mission is to advance quality and equity in education. With more than 3,400 global employees, we develop, administer and score more than 50 million tests annually in more than 180 countries at more than 9,000 locations worldwide. We design our assessments with industry-leading insight, rigorous research and an uncompromising commitment to quality so that we can help education and workplace communities make informed decisions.
In this highly visible position you will be responsible for creating and implementing content campaigns aligned with the business and marketing objectives of ETS brands. Specific responsibilities include:
Developing PR strategies, campaigns, and initiatives to improve public perception of ETS core brands
Positioning ETS brands in a positive way with key external groups including policymakers, key education associations, press, and other opinion leaders
Actively engaging, participating in and contributing to brand team planning and strategy efforts
Drafting and disseminating content including self-published articles and other media for ETS Open Notes, social media posts, social media content campaigns, video, infographics and other content types
Overseeing contracted PR agencies and vendors to ensure tactics are being executed in a manner consistent with established strategies, timelines and budgets
Bachelor's in Communications, Marketing, Journalism or related field
7 years of public relations/communications experience or an equivalent combination of education and experience from which comparable knowledge and abilities can be acquired is necessary
We offer a competitive salary, comprehensive benefits, possible relocation assistance and excellent opportunities for professional and personal growth. For a full list of position responsibilities and to apply please visit the following link: Senior Manager, Public Relations
EDUCATIONAL TESTING SERVICE is an Equal Opportunity and Affirmative Action Employer of Women and Minorities.
EDUCATIONAL TESTING SERVICE is an Equal Opportunity and Affirmative Action Employer of protected Veterans and Individuals with Disabilities.
EDUCATIONAL TESTING SERVICE is a Drug-free workplace.